Controversy surrounds new campaign to shed light on childhood disorders.
Some people are steaming mad over this new, unconventional way to draw attention to ADHD, autism, and Asperger's syndrome, as well as other psychiatric disorders. They say the ads cross a line. But they definitely are effective--is that such a bad thing? According to the NYU Child Study Center, the idea behind the pro bono "Ransom Notes" is to make people aware that, "untreated psychiatric disorders are holding our children hostage. These disorders rob children of the ability to learn, make and keep friends, and enjoy life." What do you think? Are these ads an effective way to get the word out, or an outrageous way to get attention from already-terrified parents?