Baby dolls, smocks, and flowy frocks turn everyday wear into maternity wear—and some people are ticked off about it.
Celebs can keep pregnancies under wraps for months now due to forgiving clothing styles. J.Lo's baby was practically crowning when the news of her pregnancy finally leaked. (We're kidding, of course.) Newsweek is reporting that maternity wear makers and sellers are none too happy with the fashion. Mothers Work Inc, the "parent" company of Pea in the Pod, Mimi Maternity and Motherhood Maternity has lost more than $20 mil in sales.
Moms here in the office are definitely divided and quite vocal about their feelings on the latest fashion trend. While some find it comfortable and cute, others think it's hideous and that unless you're pregnant, you shouldn't dress like you are.