A gory stop smoking campaign may have many kicking the habit.
Would graphic photos of bloody lungs and flaccid penises make you stop smoking?
The new pics include images of a red, swollen tumor on a man's neck, brown and yellow diseased lungs, and a flaccid cigarette to indicate smoking-related impotence.
According to the British Department of Health, visual warnings may be more effective than written ones, since previous research suggests smokers are more likely to remember the damage they're doing if they can see physical evidence of their behavior. The old "Smoking Kills" campaign has been a monumental success, having prompted more than 90,000 smokers to call a smoking helpline in the past five years.
Tell us -- would you stop buying cigarettes if you were shown graphic images of the damage they cause?
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Email5 comments so far | Post a comment now >>
This is no more effective than pictures of car wrecks deterring people from driving.
- Monroe
Catch up, momlogic… here in Canada we’ve had those “warnings” on our cigarette packages for YEARS!
- Katie
Monroe, I believe that the photos of car wrecks are to deter people from driving DRUNK.
- Kate
It’s not like people don’t know this already… hello? Smokers aren’t THAT dumb… they know the consequences. Might as well dress up an ad with pretty polka dots and bright colors and say the same thing….
- Melissa
An interesting article.
- Tanya
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