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A Refrigerated Beach ... Seriously

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Is this a case of rich people throwing away money AND trashing the environment? 

palazzo versace

The Palazzo Versace hotel is currently being built in Dubai with all the workings to air-condition the beach on hot days. The luxury hotel is the second in a chain of fashion-branded lifestyle resorts. The first is in Australia -- and Kate Hudson and Matthew McConaughey have reportedly stayed there.

When asked how it's possible to air-condition or refrigerate a beach, founder and president Soheil Abedian said, "We will suck the heat out of the sand to keep it cool enough to lie on ... this is the kind of luxury that top people want."

The refrigerated beach will be a focal point of the ultra-swanky resort, set to open in 2010. The beach will have a network of pipes beneath the sand containing a coolant that will absorb heat from the surface. The swimming pool will be refrigerated and there are also proposals to install giant blowers to waft a gentle breeze over the beach. No, we're not kidding.

What do you think? Is this the perfect recipe for gluttony and huge carbon footprints? Or is this really nothing much worse than the United States' addiction to luxury SUVs and McMansions?


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2 comments so far | Post a comment now
anony December 16, 2008, 5:57 PM

This is wasteful. And in my opinion worse than driving an SUV. At least with an SUV you can reorganize your driving to save on mileage or carpool. But this … is.. well.. just wasteful… they are spending energy on cooling of a beach… a beach that people go to knowing that it is hot. How about building some cabanas, serving cool beverages, jump in the water or here’s a thought if its too hot people can go inside.

Anonymous December 16, 2008, 10:27 PM

The thing is, everyone in Dubai has a mansion anyway. The entire country is man-made islands so everyone is ocean front. There isn’t a house there that’s under 1mil


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