Will a new trend in furniture have women sleeping on the couch?
Imagine taking every gender stereotype about the male fantasy, then getting in bed with it.
Well, you can thank the bed industry for this nightmare come true, because the latest trend in sleeping involves beds designed to cater to every beer pong, football game, and Facebook craving your guy has.
These designer beds come equipped with built-in, 32-inch flat-screen televisions, iPod docking stations, surround-sound speakers, outlets for laptops, a built-in wine cooler, a safe in which to stash money, mattresses with "muscle-recovery properties," and cooling technology, based on the premise that your guy gets too toasty in bed.
The bed industry has long viewed men as a neglected market, and wants to change the way people make household bed-buying decisions. While in the past, bed ads have portrayed romantic, fluffy, dream-like settings, manufacturers are now appealing to guys as their target audience, bringing the classic "man cave" into the bedroom.
But is there really a market for these extravagant sleeping quarters? While it's true that men spend more when it comes to luxuries like cars, televisions, and stereos, in today's economy, where roughly 80 percent of the 6 million Americans laid off since 2007 are men (according to the Labor Statistics Bureau), are these beds really going to sell?
Bed frames with macho frills are priced up to a whopping $50,000.
Yes, we said it -- $50,000.
Dave Shapiro, a 33-year-old real-estate investor in Philadelphia, forked over $30,000 for an adjustable bed with outlets for his laptop, a built-in, 32-inch Sony flat-screen TV, and surround-sound speakers. "The best thing is the TV," he says. "You don't have to get up."
Given that beds are really designed for sleeping, not living in, are we breeding a new era of male sloths?
Tell us -- would you sleep in a bed like this? Would you let your husband buy one?