The Girl Scouts have enlisted the help of plus-sized models to create a new PSA campaign designed to help change the way girls see themselves in the media and encourage them to love their bodies -- no matter the size.
In the new video series "The Changing Face of Fashion," four models from the Wilhelmina Curve modeling agency tell their personal stories, encouraging women by saying that it's not our sizes but "our differences that make us beautiful."
This campaign comes hot on the heels of a Girl Scout Research Institute survey which found that almost 90 percent of the 1,000 girls aged 13 to 17 polled thought the fashion industry and media placed too much emphasis on being skinny, and that 15 percent of girls have admitted to starving themselves to be thin.
We salute the Girl Scouts for helping our girls understand that they're beautiful inside and out -- and empowering them to look beyond how magazines and other media present women.
Check out the video series at ItsYourStory.